I do think there is a difference between a meditating woman and a coddling servant. Don't you?

3. To vivalargo, for his most patronizing of posts:
Perhaps you have unearthed some hypocrisy here, and used it as an excuse to flame a philosophy you dislike! Congratulations. But let me point out that there is a difference between choosing to wear something and having it chosen for you. And as I understand it, the primary (i.e. initial) objection to these ads was not so much the scantiness of the clothing, but the situation of the models in the clothing. And I do think there is a difference between a meditating woman and a coddling servant. Don't you?

...Does meditation really help with lactose intolerance?

DMT

No, these ads empower you to become the full time sex slave of another woman too!

Liberating, wouldn't you agree???

Its what the CHOICE movement it really all about.

DMT

Yes.

Enter the quietest bathroom in your house (or apartment).

Light some candles.

Sit down on the heavenly white porcelain throne.

Close your eyes.

Meditate/Concentrate real hard. Chant, breath rhythmically or grunt - this depends on personal preference.

Works for me every time. I usually experience a sense of total "enlightenment" in 5 to 15 minutes.

I thought that ad meant that I was supposed to find a woman to be my full time sex slave? I'm so confused.

I thought that ad meant that I was supposed to find a woman to be my full time sex slave?

But hey, Prana can trot out scantily-clad gorgeousness—and get otherwise reactionary folks to rave on the virtues of it all--because their ad campaign has attached super duper spiritual airs to their rags, replete with a precious yoga connection and daffy New Age connotations. With the table thusly set, the girls bursting out of their sports braws are not just comely forms betraying their modest sisters, they’re serious people striving after holiness. In other words, Prana’s ad campaign has totally buffaloed folks who say their shapely models are fine and dandy, while others, in basically the self same garments, are bottom feeding since they aren’t striking a yoga pose in the shot.

Bollocks . . .

JL

Now if that time went into getting a step closer to finding a cure for cancer...

With the table thusly set, the girls bursting out of their sports braws are not just comely forms betraying their modest sisters, they’re serious people striving after holiness.

Bollocks indeed young padwan. Yes that is the bull-in-a-china shop analysis, but the subtle differences are important and where images are concerned all things aren't equal. Ignoring the "Blurr Yang to Prana's yoga-driven environmental-conscious Ying" for a moment if you do a semiotic analysis of images of women in both Blurr and Prana ads you will find that in some of Blurr adverts (in this series at least) women are portrayed as subordinate whereas in the Prana the ads women are portrayed as independent and self-assured.

It's not really about the use of women to sell product, that as we know is timeless, but how they are portrayed.

Check out some of Jerome Curchod's work in the old Bikini mag for images that show women as independent and powerful but still oh so beautiful.

There is a question mark at the end of Climbing Pornography in the title to this thread which also referred to Lizzy Scully's quote. Anyone notice that?

On a side note, anyone any ideas why Lauren Lee got one of the front covers of the latest Rock and Ice? I can understand Hot Henry getting on there as he's a god, Robbins obviously because of the recent popularity of the Christian and Moral Right in today's USA, Long cause he was one of Russ Walling accolytes and had a famous girlfriend once, but I was a tad confused by Lee, great climber and all, but I would have thought that Steph Davis (Freerider etc), Beth Rodden (for many reasons), Lisa Rands (End Of THe Affair), or even the spritely Lynn Hill would have been more appropriate.

Could it have anything to do with the ' most average facial appearance effect?'

Best Regards,

Mick

Oooooh yeah, that's what I was supposed to be doing instead of reading this 8 page rambling thread. But RC.com is sooo much more entertaining than cancer research!

[ Long cause he was one of Russ Walling accolytes and had a famous girlfriend once . . .

Best Regards,

Mick

As a marketing professional here's my take:

What other ads in the climbing rags get their own threads?

Love em or hate the ads - the marketing is working. Do you remember what patagonia's ad was about in the last Rock and Ice? Neither do I.

Go forth and sell my friend.

...Anyway, since I am a woman, and I saw the ads, I realise that I must quit climbing and be a full time sex slave to some uncaring guy...

...For starters, this silly post is itself a piece of ad copy insofar as you're trying to posit you and yours as authentic torch bearers of a White Light that shines finer and more pure than the light in a pool hall or bordello.

Hogwash . . .

I grew up just below Mt. Baldy Zen center and attended my first seshin there when I was 18, later moved to the LA Zen center for Koan study under Matzumi Roshi, and have been at it ever since--that's 32 years. During this voyage I've learned this much: Meditation and being a "coddling servant" are not mutually exclusive, and often go hand in hand. It is not all-or-nothing, one or the other, with any of this. In many cases, a "spiritual path" only increases attachments, reducing people to coddling servants of enlightenment and disfunctional, hierarchy-based "spiritual" communities. The fact that someone spends 32 years or 150 years in the zendo or ashran in no wise means the person is any beter or clearer than the day he or she started. Meditating, yoga, and all the rest do not, in and of themselves, represent something higher or lower than drinking Mescal or stripping in a Vegas lounge act.

The sham here is that an idealized vision of meditating, yoga posers and psychospirituality is being used to pimp a clothing line. The falsehood here is that those of the White Light tred ground higher and finer than that traversed by "coddling servants." That's advertising thinking and spiritual bilge--of that we may be sure.

JL

Ignoring the "Blurr Yang to Prana's yoga-driven environmental-conscious Ying" for a moment if you do a semiotic analysis of images of women in both Blurr and Prana ads you will find that in some of Blurr adverts (in this series at least) women are portrayed as subordinate whereas in the Prana the ads women are portrayed as independent and self-assured.

Clearly there is more than one way to make money from subservient women?

DMT